In keeping with the festive spirit and fervour where more options, colours and variety plays an important role in customer’s choice and preference , we are introducing Slimlines, Wardrobes, Storwels, Slide N Store and Auraline in new shades. These new shade will bring much needed freshness and vibrancy at stores and create more excitement with jubilance in this season. THE SHADES ARE VIBRANT, ENERGIZING, REFRESHING AND LIVELY TO MAKE THE INTERIORS CELEBRATORY FOR THIS FESTIVE SEASON.
With improving customer sentiments, resurgence in economic activities and growing sense of positivity and normalcy, we are confident that with the introduction of new shades , more traction will be generated in home storage category which will ultimately lead to surge in volumes.
This year we are introducing some wardrobes in new finish – MATTE , an interesting range of shades with rich vibrancy. We are incorporating this finish in 3 shades of Slimline - door (Golden Yellow, Cardinal and Tree Mist and body ( Alpine white), Auraline - (Tree Mist) and Slide N Store - ( Internal body – Alpine White and Door - Sepia Brown). Kindly display as per the configuration mentioned in the Mktg brief in Slimlines.
MATTE FINISHES FOR GODREJ INTERIO WARDROBE-
The interiors industry is often compared with the fashion, however unlike the latter, we have seen a drift of preference towards sophistication and elegance for interiors. Call it the influence from the western countries or evolution of the Indian consumer, the Interiors today include many elements that were previously not sought after. One of the strongest trends noticed is the preference of Matt finishes for interiors. The lack of luster with matt surfaces also makes it the perfect juxtaposition for highlighting other décor elements. The superior aesthetics with matte surfaces also lends richer touch and feel to the surface. Extending this trend to our products at Godrej Interio, we are introducing in our festive collection the Matte & Textured Matte finishes. These finishes are specially developed for the Indian homes, ensuring that they look flawless and are easy to clean. The exquisite collection of shades in the wardrobe range, curated by the In-house Design team are bound to bring in cheer and celebration.
USP’S
Robust and Strong looks when compared to Semigloss finish
Hides the minor defects and imperfections including spot weld marks
Lends a modern look aligned to the international trends
Auraline Wardrobe
Body : Bond White
Door : Azure Blue
Body Finish : Textured
Door Finish : Textured
Body : Bond White
Door : Tree Mist
Body Finish : Textured
Door Finish :
Matte
Slide N Store
Body Internal : Bond White
Door : Sea Pine
Body Finish : Textured
Door Finish : Textured
Body Internal : Alpine White
Door : Sepia Brown
Body Finish : Matte
Door Finish : Matte
Slimline Cupboard in following colours :
Glacier
Blue
Aubergine
Cardinal
Golden
Yellow Tree Mist
Plum
Cobalt
Blue
Storwel Wardrobes in following shades :
Cashmere
Safari Green
Dual Wardrobe
Cherry
Tree Bark
Truffle
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